ACTIVATES.REACTS.AGGREGATES
Why QR code?
Visualizing client interaction further automates user processes making them simpler, faster, and more intuitive. According to its information capacity, a QR code can store up to 7096 numeric characters, 4296 alphanumerics, or 2953 bytes. Therefore, it represents an important source of information, and the correct and optimized treatment of the same can be the driver of many actions and events both on the front end and in the backend of a software solution. Technologically designed to "carry and store" information both horizontally and vertically, it makes it, about the ordinary bar code that lags in terms of capacity, additionally more resistant to errors caused by difficult reading for any reason.
Today, the user is mobile and has a device. All phones "can" read QR codes. Therefore, it is expected that most interactions with the environment (systems), private or business, can be done using a mobile device.
Data aggregation
Systems that enable simple and fast end-user interaction with the platform have easy acceptance in practice as well as the great power of aggregating user data that are important for the development of domain business.
QR solutions have already been used in various fields: transport of people and goods with commercial tracking, various forms of visiting and viewing content (cinemas, museums, concerts), authorization and registration systems, labeling of products and services, coupon and loyalty systems, messaging, buying or paying (online or onsite) for goods and services, advertising and marketing, etc.
What is unique about the SQRE platform?
We link QR codes to the Event Activation Mechanism. Generated codes can be static and personalized (unique). Even static QR codes, publicly available, can trigger different events and actions - this is taken care of by our front-end and background logic that intersects the reading of the QR code with different parameters (time, location, user - if logged in). The platform also allows QR codes to have their period of validity, i.e. a time frame in which they can activate certain actions.
Due to this logic, significant functionalities can be effectively implemented for anonymous users as well. This includes various gaming opportunities, but also participate in public events such as knowledge quizzes, prize games, evaluation of public appearances (organizations, topics, lecturers, etc.), gathering opinions and public votes, providing additional and more detailed information about something (in public areas or public facilities, at thematic gatherings or in dedicated facilities).
The sQRe platform can be integrated with almost all existing solutions and systems in two ways:
• By using the API or by providing understandable
data
• Exposing their
Event and Notification
API
The platform is installed in a straight line and works on both Windows and Linux operating systems.
The entire front-end is web-based and compatible with all major browsers, both on desktop and on mobile devices and tablets.
The solution generates a large amount of statistical data that can be used through reports and exports to improve the domain business, but also for marketing purposes. Various report visualization options are built into the base version, and new ones can be customized and added.
MAIN FEATURES
Stand-alone solution
Easy to integrate
Personalization at the user screen level (full white labeling)
Compatibility with various desktop and mobile operating systems and devices
Real-time analytics and reporting
Export data in different formats
SHOWCASE: QR TRACKING
MONITORING OF INDEPENDENTLY DISTRIBUTED PRODUCTS TO END CONSUMERS
REFERENCES
